Vitruvi
Visual Identity, Custom Packaging, Website Refresh
2022
Visual Identity, Packaging, Web Design
Creative Director Spencer Bagley / Design Emily Prusak / Type Design Victor Bartis / Industrial Design Dan Snyder / Copywriter Carolyn Griffin
Vitruvi is an established home-scenting company. Our challenge was to refresh the brand’s look and feel to tell evocative fragrance stories integrated with a strong technological expertise.
In the design refresh I led concepting and hands-on design with a highly collaborative team from the initial strategy to final production hand-off.
Our inspiration was a balance of science and nature. Mixing Vitruvian geometries and strict grids with sense memories and poetry.
See more at vitruvi.com